Today we released version 2.3.0 of WooCommerce Mailchimp (our popular free plugin) and version 2.3.0 of WooCommerce Mailchimp Pro.
This release includes many important new features and requested enhancements:
WooCommerce for WordPress is the most popular eCommerce platform for building an online store (stats from Builtwith). Mailchimp is the world’s largest email marketing provider. WordPress is the largest self-hosted blogging tool in the world, as well as a leading content management system, used on millions of sites and seen by tens of millions of people every day. The WooCommerce logo and MailChimp logo are trademarks of Automattic and Mailchimp respectively.
- Improved Control over Product-Specific Behavior You can now configure the plugin to always subscribe customers to product-specific lists from the main plugin settings page. This defaults to disabled to ensure the previous default behavior was retained. This is ideal for transactional email where you want to be able to communicate with customers who have purchased specific-products.
- Mailchimp Tag Support! Many customers have requested the ability to set product-specific tags based on products purchased as well as global tags on the main plugin settings page. You can now do both and tag customers who buy certain products for improved automatic segmentation of your Mailchimp lists.
- Control the “Expiration Action” for WooCommerce Subscription Products You can now control the “expiration action” for WooCommerce Subscription products when a customer’s product subscription expires. You configure whether or not you want customers unsubscribed from the list (the default), removed from the selected interest groups and tags, removed from selected interest groups only or removed from the selected tags only. This gives you powerful, fine grained control over how your WooCommerce Subscription products work with your Mailchimp account.
What’s next?
We’re already working on the next update to WooCommerce Mailchimp Pro to make your WooCommerce Mailchimp integration even better!Got an idea or a feature you really want to see? Let us know!
WooCommerce for WordPress is the most popular eCommerce platform for building an online store (stats from Builtwith). Mailchimp is the world’s largest email marketing provider. WordPress is the largest self-hosted blogging tool in the world, as well as a leading content management system, used on millions of sites and seen by tens of millions of people every day. The WooCommerce logo and MailChimp logo are trademarks of Automattic and Mailchimp respectively.